As Chief Commercial Officer, Scott is responsible for global sales; revenue optimization and generation; marketing and media; communications and public relations; the award-winning loyalty program, Wyndham Rewards; guest and franchisee services, and for enhancing and implementing Wyndham’s technology and distribution strategy across Wyndham’s 9,100+ hotels globally.

He has deep expertise in digital marketing, hotel technology systems, cloud before cloud was cool, practical AI, business intelligence, organization design, supply chain management, franchisee engagement, call center automation, and cost optimization.

Specialties: Organization design, leveraging data to create personalized consumer experiences, big box retail, e-marketing and sales platforms, franchisee management, IT/Business alignment, supply chain, negotiations, M&A, and digital transformation.